We Collaborate to Elevate

If You're Tired of Stale Tactics, Let's Take it One Step Further.

ABOUT US

The Person Behind

This Brand

I created the Artichoke brand to bring to life my vision of what Marketing can be, at its best. With a collaborative mentality and a penchant for puns, I embrace the power of words to elicit emotions, empathy, and understanding of your clients and prospects.

Ilaria Merizalde

After quite some time as a solopreneur, I've come to embrace that there is power in numbers, so I don't always work alone.

I team up with other consultants on content projects, web design, digital marketing strategy, technical SEO and more. So if you need more than one content or branding service or have a large project, I probably know a gal or guy. Let's chat!



ABOUT US

Beliefs & Methodologies

Do I use AI? The answer is "yes, selectively." No GPT was used in the copywriting of this website, but the design is AI generated (with my photos.)

I also employ AI tools on the research and strategy side of things. I think of AI as a way to enhance my expertise; I make it work for me and not the other way around. In other words, human intelligence comes first in my processes.